A distinguished feature of the last few decades is the increasing availability of technological innovations to an everyday broader spectrum of society. This phenomenon has rapidly paved the way for the development of new economies such as e-commerce, sharing economies and online advertising. These activities are characterised by, for instance, a higher number of agents from both the supply and demand side, and an unprecedentedly large menu of tailor-made and personalised services. Naturally, this has led to more intricate behaviours and interactions at all levels of the economy. Consequently, there is a pressing need for the creation of economic theories that are able to explain the rationale of the participants, the way their actions are aggregated in society, and which are compatible with documented evidence. This workshop will unite specialists of stochastic control and economic theory, who will work and explore how recent theoretical developments in their respective fields can be applied to these newly identified problems.